What are ice cream rolls?

roll me up ice cream rolls

What are Ice Cream Rolls? Unveiling the Delights of Rolled Ice Cream, and why our ice cream rolls taste soooo good.

It still surprises us how often people stop at our cart and ask, “What exactly are ice cream rolls?” Even after serving them at events all over the UK, this dessert still feels like a best-kept secret. But once you see (and taste) them, you’ll understand why our luxury Cotswold ice cream rolls have become a show-stopping feature at corporate events, brand activations, and private parties.

Let’s dive into the story, the craft, and the magic that makes ice cream rolls so irresistible.

What are Ice Cream Rolls exactly?

The Art of Ice Cream Rolls

Ice cream rolls start with a smooth, liquid ice cream base poured onto a metal plate chilled to around –20°C. In the hands of our skilled ice cream artisans, the base is chopped, mixed, and spread thin before being rolled into neat, bite-sized scrolls.

This isn’t just dessert — it’s theatre. Guests gather around, mesmerised by the transformation from liquid to luxury in under two minutes. It’s part culinary craft, part performance, and 100% delicious.


From Thailand to the Cotswolds

The rolled ice cream trend began in Thailand’s vibrant street food markets, where vendors turned a simple dessert into a captivating spectacle. It was a feast for the eyes long before it reached Instagram. At Roll Me Up, we’ve taken this tradition and elevated it with premium British, fresh Cotswold cream, and seasonal toppings, making it a perfect fit for high-end events.

gourmet ice cream rolls with toppings
mango and blueberry ice cream rolls Superdry Oxford Street

Yes, We Do Vegan Ice Cream Rolls

Everyone should get to enjoy this experience. That’s why we offer vegan ice cream rolls, made with a coconut base. They’re just as creamy, just as indulgent — with the bonus of unique flavour notes that plant-based milks naturally bring.


Endless Flavour Possibilities

One of the best things about ice cream rolls? You’re in control. Guests can choose their base flavour, mix-ins, and toppings, creating combinations that range from classic to completely adventurous:

  • Classic indulgence: Oreo & Nutella, Biscoff & Salted Caramel

  • Fruity freshness: Mango & Passionfruit, Strawberries & Cream

  • Creative twists: Matcha & Ginger, Dark Chocolate & Chilli

Every serving is unique — which is why they’re perfect for corporate events and brand activations where you want something memorable.

ice cream rolls being put in pots

A Perfect Fit for Any Event

We’ve served our rolls at Aston Martin F1 family days, Superdry’s global flagship store, Salesforce’s “Bring Your Kids to Work” day, and countless corporate summer parties. The format scales beautifully — from small VIP gatherings to company festivals with thousands of guests.

Planning a wedding? While most of our clients are corporate, our interactive dessert carts add an unforgettable touch to special days, too.

Mango and Blueberry, Rolled ice cream
vegan coconut, mango and passion fruit ice cream rolls

Behind the Scenes: The Equipment

We use professional ice pan machines that chill to –30°C in minutes, ensuring the perfect texture and fast service even for large crowds. Our team is fully trained, insured, and safety certified — because an impressive dessert should always be backed by professional standards.

Want to try it yourself? Check out our how to make rolled ice cream at home guide

Why People Love Them

The secret to their popularity is simple:

  • It’s a show — live dessert theatre in front of your guests.

  • It’s personal — every roll is customised.

  • It’s delicious — premium ingredients, fresh every time.

That’s why we say: once you’ve seen ice cream rolls made, you’ll never want your dessert any other way.


If you’re ready to wow your guests with luxury rolled ice cream, get in touch to book our carts for your next event. We’ll bring the chill, the flair, and the flavour.

what are ice cream rolls? here is a strawberry and meringue one

EXHIBITIONS

CORPORATE EVENTS

CELEBRATIONS

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so we can have a chat.

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