Roll Me Up’s Multi-Agency Collaboration with Gum Gum across London.
Roll Me Up embarked on an exciting corporate event project in collaboration with Gum Gum, a distinguished advertising company specializing in innovative marketing strategies.
The main objectives included creatively celebrating the merger of Gum Gum and Playground XYZ by delivering unique catering services that enhance corporate identities
The dual-flavour ice cream roll concept quickly gained popularity, drawing attention at various corporate events and effectively showcasing the synergy between the two brands.
The corporate event campaign generated significant enthusiasm and surpassed expectations, yielding high engagement and positive feedback across marketing agencies
The corporate event campaign generated significant enthusiasm and surpassed expectations, yielding high engagement and positive feedback across marketing agencies
The campaign was met with enthusiasm and appreciation, achieving significant results:
This case study illustrates how culinary experiences, such as innovative ice cream catering, can play a pivotal role in corporate branding and storytelling