Live Rolled Ice Cream Theatre for Events & Brand Activations

High-impact dessert experiences that draw a crowd, fuel conversation, and keep your brand front-and-centre — all made live, right before their eyes.

Roll Me Up delivers premium live-rolled ice cream experiences for corporate events, exhibitions, brand activations and private celebrations across the UK.
Using the finest fresh Cotswold ice cream, our skilled artisans transform liquid ice cream into elegant rolls in minutes — combining theatre, flavour and flawless service to create moments guests remember long after the event ends.

Premium Cotswold

We use the very best Fresh Cotswold Ice cream creating a more luxurious taste sensation.

Tailored Flavours

Choose from timeless favourites or let us design custom flavours that match your bespoke theme.

Fully Brandable

Carts, cups, spoons, edible wafers, menus and décor can all be customised, for a truly branded experience.

Nationwide Coverage

From the Cotswolds to London & exhibition halls across the UK,our ice cream's loved everywhere.

We work across a wide range of events — what are you planning?

Corporate Events

Bring a standout moment to your next corporate event. Our live rolled ice cream stations create instant engagement, spark conversations, and deliver premium hospitality your team and clients will genuinely remember

Exhibitions & Trade Shows

Pull crowds to your stand with an activation that people can see, hear, film, and taste. High-throughput service, fully branded carts, and unforgettable flavours make Roll Me Up the attraction delegates can’t walk past.

roll me up ice cream rolls with Cole and Mason Harrods London
world pay ice cream roll sales kick off

Conferences

Elevate conference breaks with a fresh, interactive dessert that energises attendees and keeps networking flowing. Perfect for refreshment zones, sponsor experiences, and VIP lounges

Weddings

Add a beautiful, memorable touch to your celebration with live ice cream rolls. Guests choose their flavours, watch them created fresh, and enjoy a dessert experience that feels personal, magical, and fun.

rolled ice cream roof top party london

Private Events & Parties

From birthdays to summer parties, we bring a unique, crowd-pleasing dessert that guests of all ages love. Premium ingredients, beautiful presentation, and a completely customisable setup

Film Sets / Production Catering

Fast, reliable, and always a hit with cast and crew. Our high-throughput rolled ice cream stations keep teams refreshed and morale high — perfect for long shoot days and promotional content.

ice cream craft services on set
deloitte digital ice cream rolls and uk black pride branded wafers

Deloitte Digital— Black Pride Activation

Live rolled ice cream powered by green energy, with branded wafers and custom flavours that kept crowds engaged throughout the event.

Cole and Mason branded ice cream cart for corporate events

Cole & Mason — Harrods Retail Pop-Up

A premium branded cart with bespoke flavour pairings and luxury presentation designed to elevate an iconic in-store customer experience.

branded ice cream roll cart renault trucks

Renault Trucks — Road Transport Expo

Bold flavours, custom branding and high-volume service supporting a high-traffic commercial showcase with strong visual impact.

Deloitte Digital— Black Pride Activation

Live rolled ice cream powered by green energy, with branded wafers and custom flavours that kept crowds engaged throughout the event.

Cole & Mason — Harrods Retail Pop-Up

A premium branded cart with bespoke flavour pairings and luxury presentation designed to elevate an iconic in-store customer experience.

Renault Trucks — Corporate Showcase

Bold flavours, custom branding and high-volume service supporting a high-traffic commercial showcase with strong visual impact.

Enquire & plan

We take time to understand your event, audience, timings and objectives — so everything feels considered from the start.

Design the experience

Flavours, branding and service style are thoughtfully tailored to suit your event and your brand.

We deliver & serve live

Our team arrives fully prepared, manages the setup, and runs the experience seamlessly on the day

Guests engage. Your brand shines.

High-impact dessert theatre that boosts dwell time, sparks conversations, and leaves a lasting impression.

Enquire & plan

We take time to understand your event, audience, timings and objectives — so everything feels considered from the start.

Design the experience

Flavours, branding and service style are thoughtfully tailored to suit your event and your brand.

We deliver & serve live

Our team arrives fully prepared, manages the setup, and runs the experience seamlessly on the day

Guests engage. Your brand shines.

High-impact dessert theatre that boosts dwell time, sparks conversations, and leaves a lasting impression.

What Our Customers Are Saying About Us.

 

We take pride in creating unforgettable experiences with our roll up ice cream. Don’t just take our word for it – hear directly from our satisfied customers! 

Stand Showstopper

Thank you both for making our event extra special.  It went down a treat, the ice cream rolls were amazing and really helped draw people onto the stand and started conversations with new and existing customers.

I would highly recommend Roll Me Up as a showstopper on anyone’s stand!

Natalie, Renault Trucks

Definitely Recommend…

Roll Me Up were fantastic at our large charity event. The team supported us throughout the entire process, helping us choose the best options and ensuring everything ran smoothly on the night. The rolled ice cream added a brilliant aesthetic and was a huge hit with guests. It was competitively priced, high quality, and perfect for fundraising. We would definitely recommend Roll Me Up and hope to use them again for future events.

Emma, Anglian Water

Absolutely Delicious…

Roll Me Up were a pleasure to have serving our crew! Their ice cream was absolutely delicious and they were so accommodating to our last minute requests & changes. Can’t wait to have them back again

Sami, Mission Impossible

Wonderful Company

Wonderful company and owner who went above and beyond what was requested. We used their services at a corporate recruitment event and our stand was very popular as a result of the amazing ice cream and service. Would highly recommend!

Vanessa, Deloitte

Frequently Asked Questions

Yes. All our electrical kit is PAT tested every year; certificates are available at our online documentation page.

Yes. We carry full public liability insurance up to £10 million and staff food-hygiene certification. We can supply certificates and RAMS for your venue. And are available to download from our documentation page

Yes. Each pan needs a standard 13A socket (one per pan). We’ll confirm power requirements on booking and can advise if power is limited.

A small 1.5m × 2m area per cart is usually enough, . We’ll confirm exact layout with your floor plan.

Yes. We operate across the UK. Travel is included in your quote. Although it is charged extra.

Yes. We offer vegan/dairy-free options and handle gluten-free with separate utensils and pans to avoid cross-contamination as far as possible.

Yes. Everything can be branded. We provide print templates and handle the production for you

Around 60–75 guests per pan per hour. We add extra pans to hit higher volume

Delicious Branded Experiences That Pull a Crowd

We help brands turn dessert into a headline moment. From fully customised carts and edible logo wafers to themed flavours and colour-matched setups, Roll Me Up delivers high-impact experiences that stop people in their tracks and get them talking.

Enquire Now — We’d Love to Help

Fill out the form and a member of our team will get back to you as soon as possible.